Bruce Marion
Expanding Coaching and Revenue Streams at Bruce Marion Studios
Background
- Business Name: Bruce Marion Studios
- Founder: Bruce Marion.
- Industry: Fine arts and artist coaching.
- Focus: Assisting artists in achieving their artistic and professional goals.
Challenges
- Lacked knowledge and direction on marketing strategies to grow his coaching client base.
- Overwhelmed by the vast array of online options, leading to stagnation.
- Possessed a strong product and expertise but struggled with scaling the business.
Goals and Objectives
- Establish Bruce’s authority and build trust and respect within the marketplace.
- Develop an online coaching program that is both thriving and sustainable.
- Create a dependable system for generating recurring income.
Strategies Implemented
- Launched targeted paid advertising campaigns to attract coaching clients.
- Created and scaled a comprehensive online coaching program tailored to artists.
- Introduced weekly low-tech webinars to foster engagement and drive consistent membership growth.
Results
Client Acquisition
0
days
Attracted 117 new coaching clients in just 90 days.
Recurring Revenue
$
0
Established a steady monthly recurring revenue stream of $4,500.
Sustainable Growth
0
%
Continued hosting weekly webinars, sustaining membership growth and generating recurring revenue.
Key Insights
- Building a focused and streamlined marketing strategy is crucial for businesses feeling overwhelmed by online options.
- Consistent engagement through regular webinars or similar initiatives can create loyal communities and recurring revenue.
- Scaling a coaching program requires both operational clarity and the use of effective marketing tools.
Quote from Bruce Marion
“You’re helping me bring what I believe I was put on this earth to do...I feel like I’m in the exact place I’m meant to be…and you are an amazing mentor and guide.”