Mike Agugliaro
Creating Scalable Growth Systems for Mike Agugliaro’s Businesses
Background
- Business Name: CEO Warrior (Training Company); currently FuDog Group.
- Founder: Mike Agugliaro.
- Industry: Business training and personal development.
- Experience: Built and sold a $30 million service business before launching CEO Warrior to support other service-based businesses in marketing and growth strategies.
Challenges
- Lacked a reliable and predictable system for client acquisition and event attendance.
- Relied heavily on personal effort as the primary revenue driver due to insufficient team support.
- Had no structured follow-up system, resulting in significant financial losses.
Goals and Objectives
- Increase attendance at CEO Warrior’s three-day live events.
- Address internal operational weaknesses and establish a predictable system for lead generation and conversions.
- Build and enhance lead models and expand existing business assets.
Strategies Implemented
- Designed and implemented a marketing system to generate consistent lead flow.
- Structured a dedicated sales team to handle client acquisition and operationalize revenue generation.
- Optimized existing lead and conversion models to create a sustainable growth engine.
Results
Lead Generation
Developed a predictable system that brought in thousands of leads monthly.
Revenue Growth
Secured appointments averaging $125K in value per client, resulting in over $10 million in annual growth for his program.
Operational Freedom
Empowered Mike to step away from day-to-day operations by establishing a dedicated sales team.
Key Insights
- A structured and predictable client acquisition system is critical for scaling businesses reliant on event-based or training revenue models.
- Delegating operational roles through a skilled team allows founders to focus on strategic growth and innovation.
- Improving lead and conversion models can unlock significant financial potential and support sustainable business expansion.
Quote from Mike Agugliaro
“I have invested in all types of programs. The investment with Dan has been well worth it. I refer Dan regularly.”